News / Events


HEIMTEXTIL, FOUR EXPERIENCES IN ONE SHOWCASE


03/12/2014

Heimtextil is the biggest international fair specialized in fabrics and textiles for Contract sector or Home furnishing. It is the main world reference point for those who are searching for exclusive best quality textiles, a mix of elegance and usefulness.

This event is addressed to architects, manufacturers and dealers: next edition will take place from January 14th-17th 2015 in Frankfurt am Main, Germany.

The entire event is focused on the world of “Experience” and it is divided into four main thematic areas, that’s to say: ”SENSORY”, “MIXOLOGY”, “DISCOVERY” and “MEMORY”.

SENSORY: it’s about a sensorial experience, the most important factor connected with well-being. The protagonists of this dimension are products which give the best sensorial and tactile answer to our urges.

MIXOLOGY: it’s about the inter-cultural dimensions connected with a trade. In this chaotic world different cultural identities are all mixed up in an interactive and experimental game.

DISCOVERY: it is the way to predict the future. Designers observe cosmos and micro-cosmos trying to discover every innovation in colors and shades, its tricks of light and light and dark effects.

MEMORY: it’s the way that brings reflection and appreciation to consideration. Great importance is given to some fabrics like denim, wool and linen whose technical  features give a natural sensation of well-being thus preventing from stress.